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Web Hosting for Noobs!

For a website beginner, the world of web sites and hosting can be a daunting process. There are dozens of reputable web hosting vendors that can provide you with excellent service, easy-to-use website builders, free templates and stock photos and a domain name. That is the easy part.

The hard part is actually creating your web site. The coding is relatively easy; there are tons of fantastic free tools that most web host vendors provide to help non-programming people with layout and design of your site. The hard part is content. As many online marketing professionals profess “Content is King”. If you can keep fresh, relevant content (articles, reviews, etc.) on your pages, the search sites like Google.com, Bing.com and others will find you and place your pages higher in the search rankings for particular keywords. Higher rankings in the search engines will get you found more easily by potential customers.

First things first. You need to develop your content. Sit down and think about your online venture. Are you creating a site for family members to view images and videos of your kids, or are you trying to create an online catalog of products or services that you sell? Who is your customer? Think about the target demographic that you want to attract to your site. Tailor your site and your content to your target customer. If you are selling hip, young, exciting products; you might want to create your site with a younger group in mind. If you are selling insurance or other professional services, you may wish to create an established and contemporary look and feel.

After you have decided what you plan to do online, you will need to select an appropriate web host vendor. You will need to decide if a low cost, low functionality (but still high quality and uptime) web hosting vendor will be suitable for your needs; or if a higher cost, higher functionality vendor or plan will be necessary to support your venture.

Many low cost hosting plans will have limited bandwidth, limited disk storage space and limited features. This may be fine for a site about your kids, but if you expect customers to spend their hard earned money at your site, you must make them want to do so. Plans that include unlimited bandwidth, unlimited storage, Content Management Systems (like Joomla or Drupal), WordPress, blogs, graphics galleries, SSL certificates availability, an online shopping cart (eCommerce), are all features that help the beginner and intermediate level webmaster bring a fantastic site online relatively quickly. The faster you can get a solid, good-looking and fuctional site online, the sooner you can start reaping in the profits from your online venture. Good luck!

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