Survey Shows Minor Spend Can Equal Big Rewards For Small Business Owners
The holiday season has arrived in all its Turkey-day and tinsel-draped glory. And for the more than 28 million U.S. small businesses , ‘tis the season to engage shoppers during the busiest and most competitive part of the retail calendar. … Read News
Voice Of The Customer: The Secret Weapon For Great Landing Page Copy
Most digital marketers agree that landing pages can make or break any campaign, be it PPC, social media, email, or display ads. Once you get people to click, the landing page has to convince your visitor to complete the conversion. To assist in the goal of landing page success, a number of software platforms exist to help marketers test landing page elements. Visuals, calls-to-action (CTAs … Read News
The Backpage.com Paradox
The online classified site is famously awful. But thanks to data-scraping startup, it has found support from a most unusual group: police. T.C. Hawkins, 14 years old, lived with her mother in Memphis, Tennessee. According to police, this past July, a female neighbor asked her to babysit, and while she was over, convinced her to work as a prostitute. The neighbor then allegedly took her shopping … Read News